What do you call 200 people, catering, make-up samples, a jammed church parking lot, VIP Limousine's Escalade, and a white-out theme at a party?
It's called a summertime soirée!
The Salt Lake valley is churning with events amok during the summertime, which spill beyond the reaches of the capital city limits. In this instance, our VP of Operations took our Escalade down to the city of Draper for an event hosted by Jordan Page. Jordan is a bit of a local celebrity amongst Utah families and moms, and has also appeared on national and international talk shows as a guest. These include heavy hitters such as Rachael Ray and Today on NBC and in Australia. As we discovered on that evening, she also knows how to throw a mean party featuring local businesses, such as Costa Vida, Sodalicious, and Shine Cosmetics.
We like to show up plenty early for events, driving the route in advance and setting up to coordinate with other attendees and businesses so we may operate most effectively. Sheen, Dalton, and Chip, all representatives for Shine, helped set up in the parking lot for make-up trials and touch-up, as well as creating space to park cars, pull up the limo, and get attendees lined up.
Given that some of the staff would simply be working or volunteering their time all night, we made sure that those who wanted got a picture with the limousine before they set up shop for the rest of the evening. Some of the hosts also got into a themed costume for the night, while we stocked up our business cards throughout the limo for those who wanted to take one. We also came prepared with water and ice, and got a little creative with the chalk window marker.
Once guests began to arrive, we started the limo shuttle service, winding through Draper neighborhoods in the long black Escalade from the church parking lot to the Page residence, making 1 round trip every 10 minutes or so. With the air conditioning on full and the Kenwood stereo blaring from Bluetooth, it was a cool and comfortable party every time for the next 5 hours as Sheen touched up make-up and Dalton got everybody fired up.
Upon arrival at the residence, the overhead drone captured shots of guests exiting the limo and gathering around the entrance, whereupon they went through to a photobooth and tents with reps and products from different companies. Many of them did a livestream of the ride, sharing it with all of their followers, and some requested extra pictures, too.
After a brief break downing some extra ice cream sandwiches, our guy got back to it taking attendees back to the parking lot. With darkness falling, the opera lights on the side of the limo, coupled with the LED and xenon lights, lit up the night sharply as the long Cadillac chariot rolled through the neighborhood more.
This was definitely a fun event! Local and small businesses are what drive Utah's economy and can influence beyond the state borders, too, especially since many of them are adopting an online presence.